Here are some articles and resources that we’ve written on Facebook. Feel free to share and retweet if these are helpful.
1. Facebook Fan Pages for Book Authors — A 7 page eGuide on how book authors can market with Facebook pages. Though, some of the principles can apply to businesses in general. [link]
2. Yet Another Fanpage — The 4 mistakes that most page owners make when marketing their fan page. We offer tips on how to avoid them. [article] [pdf]
3. “Future of Marketing With Facebook Pages” Whitepaper — A 14 page whitepaper that we wrote that prognosticates why Facebook pages will become a great platform for brands. We also talk about how to be more productive on Facebook and what mission critical skillsets are needed to succeed on this platform. [article]
4. Three Tips to Optimize Your Facebook Ad Campaign— [newsletter tip]