Digital Advertising Strategist


Clients hire me for lead generation.

But they keep me for lead conversion.

Oh really? Tell me more

You Don't Want Lead Generation.

You Want Lead Conversion

So you hire a marketing agency to advertise your business on major ad platforms such as Google, Facebook, or Bing.

You shell out your hard earned money for 2 to 3 months. Only to realize you either don’t get enough leads or don’t get quality leads. 
You fire your agency and assume most marketers don't know what they're doing.

So why didn't your advertising work?

Here's how lead generation works between a typical marketing agency and ours:

Traditional Agency Model

Our Model

attract More Customers At A Lower Cost.

Here's How:

1. Use High Converting Landing Pages

For over 10 years, we’ve tested numerous optimization tactics on the landing pages of clients across dozens of industries. We’ve taken everything we know about landing page optimization and apply them to every new paid ads campaign we launch. 

It doesn't matter which ad platform you're advertising on. We know our high converting landing pages will perform better than what you get elsewhere. We know that the earlier we get results, the more confidence you have in us. That's a win/win for everyone.

You deserve every opportunity to succeed. Especially right now - during these "uncertain times".

2. Use Follow-up Systems To Close Leads

Imagine these 2 scenarios:

  1. You have a prospective customer who is booked for a consult with your office a week from now. 
  2. You’ve completed a consultation and the prospect wants to “think about it.” 

In scenario 1, there's a high likelihood of them flaking out on the appointment. In scenario 2, you're probably getting ghosted like it's Tinder. Either way, no sale. You'd rather chug down a liter of hydroxychloroquine than deal with fickle prospects that drain your energy like this, right?

We know these lost sales opportunities all too well. That's why we use an in-house automation platform designed to establish multiple touchpoints with your prospective customer through 3 modes of communication: voicemail, email, and text message

The moment a lead comes through our paid ads channel, they're automatically funneled through these automated touchpoints in order to strengthen rapport and close the sale. 

Because we know that more touchpoints = higher chance of sale.

In the meantime, you can grow your business. So no ghosting. And no hydroxychloroquine. Everyone’s happy.

Companies that I have never worked with. Oh well.

WHO HIRES US?

Businesses that have a lead generation problem. 

You either sell a service or are engaged in ecommerce. You're looking to avoid huge agencies that operate slowly and have junior level account managers whose last job was in sales, not digital marketing. 

Instead, you're in search of someone like us - a small boutique. We have experience in:

  • legal
  • healthcare and medical practices
  • ecommerce (course sellers and retail)
  • home contracting and home services
  • local professional services (carpet cleaning, realtors, CPAs) 
  • SaaS software and technology

ABOUT DEAN HUA

I have 10 years of digital marketing experience with 6+ years in paid media advertising. I have personally managed more than $1 million dollars in adspend.

I'm a graduate of the University of Maryland and a lifelong Washingtonian. That means I'm a frustrated Washington sports fan and I spend an awful amount of time on I-495.

When I'm not losing my mind on I-495, I enjoy cooking and the great outdoors in my spare time. I takes more winter vacations than summer vacations due to my passion for skiing. 

From My Clients

Gunes

" Dean was very easy to work with, very professional and very knowledgeable. The quality of Dean's work is a recommendation in itself."

Elliot

"Dean helped build our PPC campaign from the ground up and gave us a detailed plan. I wouldn't hesitate to recommend Dean for consulting or management for any paid ad campaign"