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Facebook Engagement Marketing

Increase word of mouth, build brand loyalty and interact with your audience. These are just a few opportunities available to you when using the Facebook platform to engage with your customers.

The core aspect to engagement marketing on this platform is our Facebook Fan page design and consulting services. Unlike some “social media gurus”, we go beyond just creating a page for your company and uploading a profile picture. We engage in customized Fan page solutions that will help build your brand awareness on the Facebook platform. There are two stages that we offer to help you engage your customers:

Stage 1— Design and implementation.We provide technical installation of Facebook applications as well as providing customized graphic design and coding.

• Installation of all necessary Facebook widgets and applications for your page
• Customized graphic design and coding for your landing page
• We provide implementation of all necessary call to action, design elements, hyperlinks, rss feeds, and applicable forms. (All are customized according to your business needs)

Stage 2— Engagement Marketing. We create a strategy that centers on a sound content development framework, which acts as a catalyst for word of mouth and encourages engagement of your fan base.

• Content development- We developed a customized content strategy for your page that will improve interaction between you and your fan base.
• Content monitoring- We systematically analyze the strengths and weaknesses of your page and adjust accordingly in order to improve engagement levels.
• Self-suffiency- Our social media roadmap will allow you to take over and manage your fan page long after we’re gone. Of course, we are also available for on-going support and consulting should you prefer this alternative.

Our prices can be found here

*Both stage 1 and stage 2 are a la carte options. You can buy them separately.

Blogging Content Development Strategies

A lot of businesses are learning how powerful it is to have a blog as a marketing tool. We design, implement, and consult with you on how to use it as a relevant marketing communications tool for your business. Once the blog is up and running, the question still remains, “What’s next?”

We create a content strategy that helps you communicate with your stakeholders. These are just some of the factors we consider as we create a successful blogging strategy

• search engine optimization strategies
• social bookmarking tools
• appropriate plugins and modules that will enhance the blog
• installation of social media widgets such as Facebook and Twitter apps
• types of content that will increase traffic
• how to track and measure results

Twitter

Twitter is deceivingly simple that most users tend to abuse the platform. Our use of the platform focuses on conversational tactics that will facilitate word of mouth of your business. This isn’t about who has the biggest following. This is about who can use the tool to amplify their message the loudest. Our tactics and strategies will differ from client to client.