Facebook Fan Page Marketing Whitepaper

This is a 12 page whitepaper. The first part of this paper articulates how 3 stakeholders within the community will play a role in shaping Facebook pages as a strong emerging social marketing tool. We will then explore 4 mission critical elements that a successful marketer will need to have in order to succeed with Facebook pages. The final part will include a summary of 7 key takeaways. Read an excerpt of the whitepaper here.

To obtain a copy, you can subscribe to our Smart Social Media Tip of the Week (on the sidebar) and you will get a copy upon opting in. All subscribers will be notified of future revisions to the paper which will include information on how to use Facebook Connect and engagement ads. If you don’t wish to opt in to the newsletter, you can simply tweet this page and you’ll be given a link to download a copy.